Just Some Of Our Happy Clients

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SEO vs. PPC: Balancing Challenges for Online Business

With search engine optimization (SEO) and pay-per-click (PPC) advertising, you have two critical tools at your disposal for driving traffic to your website. But how do you balance SEO and PPC to maximize your online business’s success?

SEO takes time and requires content creation, backlinking, and other link-building approaches, while PPC offers immediate results through paid advertising. And with both approaches, you run the risk of overspending on ads that don’t convert or investing months in optimizing your SEO without seeing outcomes.

Single Grain understands the challenges you face and we’ll help you create an effective SEO-PPC strategy that guarantees better outcomes and more conversions for your business.

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Effective SEO-PPC Solutions for Your Business

At Single Grain, our data-driven SEO-PPC approach hones in on your target audience with precision, ensuring the best outcomes and measurable results. We create customized SEO-PPC strategies that meet your business’s unique goals and minimize wasteful spending while maximizing ROI.

Our PPC experts will conduct an extensive audit of your campaigns and observe your SEO to create a tightly targeted and cohesive SEO-PPC approach. We’ll analyze your influencers, keywords, competition, and market conditions and create a funnel that moves visitors from initial interest to successful conversion.

Single Grain is an SEO-PPC agency that believes in real outcomes, and our methodologies and strategies are designed to meet your business’s unique goals. Contact us today and let us help you create a customer-focused SEO-PPC campaign that optimizes your digital marketing spend and leads to more significant revenue and profitability in the long term.

— Our clients love us

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“We can count on them to bring new ideas to the table consistently”

“Single Grain has been key in helping us generate B2B engagement across digital channels. We can count on them to bring new ideas to the table consistently and that's why we love working with them.”

— Jacqueline Foster
Demand Generation Marketing, Lever.co

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“They provided us with key learnings about our messaging that we are now using”

“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”

— Devin Kerr
Digital Marketing Specialist, Sandvik

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“These guys are very good”

“What stands out is that they have a skilled team with subject matter experts in each digital marketing discipline. These guys are very good.”

— Mike Elson
CTO, SUCCESS Magazine

Frequently Asked Questions

And We Have The Answers

  • What is an SEO PPC agency and how can it help my business?

    An SEO PPC agency is a digital marketing agency that specializes in search engine optimization (SEO) and pay-per-click (PPC) advertising. By working with an SEO PPC agency, you can improve your website’s search engine rankings, increase your visibility, and drive more traffic to your site. Through PPC advertising, you can target specific keywords and demographics to reach your ideal audience and maximize your return on investment (ROI).

  • How do I know if my business needs to work with an SEO PPC agency?

    If you’re struggling to get your website to rank on search engines or you’re not seeing the results you want from your PPC campaigns, an SEO PPC agency can help. Even if you’re currently seeing success with your digital marketing efforts, an agency can help you optimize your campaigns for greater ROI and long-term success.

  • What sets a top-performing SEO PPC agency apart from others?

    The best SEO PPC agencies have a proven track record of success in both SEO and PPC, and they stay up-to-date with the latest trends and best practices in the industry. They will work closely with you to understand your business goals, target audience, and competition, and use that information to create a customized strategy that will deliver real results. They will also be transparent about their methods and provide regular reporting and analysis to keep you informed of their progress and ROI.

  • How much should I expect to spend on SEO PPC services from an agency?

    The amount you spend on SEO PPC services will depend on your business goals, competition, and budget. A reputable agency will work with you to create a customized plan that fits your needs and budget. It’s important to keep in mind that SEO and PPC are long-term strategies that require ongoing investment, but the ROI can be significant if done correctly.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.